Amazon is powering ahead this year, getting a further boost from the pandemic in markets like Germany and Japan. Although first-party sales are an important part of the Amazon model, you might not know that marketplace sales make up more than 60% of Amazon’s...
We’ve been working on an update to our customer portal translation process recently, and I thought it would be useful to share a few tips and tricks. Translating your customer portal increases customer satisfaction and decreases support costs, so it’s really worth...
A perennial worry for customers is how to assess translation quality. How do you know you’re getting high quality professional human translation rather than Google Translate? How should you assess the performance of your Translation Services partner? What role does...
This time we’re discussing a question that anyone who uses video content for multiple territories must address to ensure maximum effectiveness in other markets – should subtitles be used or should new audio be employed, either as an off-screen voiceover (v.o.) or in...
In this discussion, we ask the question that everyone wants to know in relation to their translation needs: how long does a translation take? Ian:Let’s begin this topic by outlining some of the basic timeline parameters, how many translation words per day is...
Our latest topic is one of the most frequently asked questions that arises regarding translation: just how much will it cost? Ian:This is obviously a key question for most businesses undertaking translation projects – can you outline some of the key factors that will...
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